Sheena Iyengar
- Media Contact
Sheena S. Iyengar is the inaugural S. T. Lee Professor of Business in the Management Division of the Columbia Business School. She has earned an Innovation in the Teaching Curriculum award for teaching Leadership Development at Columbia. One of the world's experts on choice, Professor Iyengar received a dual degree from the University of Pennsylvania in 1992, consisting of a B.S. in Economics from the Wharton School of Business and a B.A. in psychology with a minor in English from the College of Arts and Sciences. In 1997 she completed her Ph.D. in social psychology from Stanford University. Her dissertation, entitled "Choice and Its Discontents," received the prestigious Best Dissertation Award for 1998 from the Society of Experimental Social Psychology. She has recently completed writing her first book, The Art of Choosing, an exploration of the mysteries of choice in everyday life.
Primary Interests:
- Culture and Ethnicity
- Judgment and Decision Making
- Motivation, Goal Setting
- Organizational Behavior
- Persuasion, Social Influence
Note from the Network: The holder of this profile has certified having all necessary rights, licenses, and authorization to post the files listed below. Visitors are welcome to copy or use any files for noncommercial or journalistic purposes provided they credit the profile holder and cite this page as the source.
Video Gallery
The Art of Choosing
Select video to watch
-
27:18 The Art of Choosing
-
16:6 How to Make Choosing Easier
-
12:16 Fate, Chance, or Choice
-
20:53 Individuality, Choice, and Freedom
-
22:54 Chaos and Complexity of Choice
-
60:47 The Art of Choosing
-
2:38 "The Art of Choosing"
-
29:44 Every Fortune 500 Company Will Be Doing This in 10 Years
-
29:58 An Insight, an Idea
-
0:51 The Importance of Choice Today
-
30:43 The Art and Science of Choosing Wisely
-
9:13 You Had to Get on Your Own Two Feet
-
84:25 Lead by Choice
-
25:35 The Obligation to Choose
-
57:56 Choice and Authenticity
-
4:10 The Power of Choice
Additional Videos
Books:
Journal Articles:
- Ames, D. R., & Iyengar, S. S. (2005). Appraising the unusual: Framing effects and moderators of uniqueness-seeking and social projection. Journal of Experimental Social Psychology, 41(3), 271-282.
- Botti, S., & Iyengar, S. S. (2004). The psychological pleasure and pain of choosing: When people prefer choosing at the cost of subsequent outcome satisfaction. Journal of Personality and Social Psychology, 87(3), 312-326.
- Botti, S., Orfali, K., & Iyengar, S. S. (2009). Tragic choices: Autonomy and emotional responses to medical decisions. Journal of Consumer Research, 36(3), 337-352.
- Fisman, R., Iyengar, S. S., Kamenica, E., & Simonson, I. (2008). Racial preferences in dating. Review of Economic Studies, 75(1), 117-132.
- Fisman, R., Iyengar, S. S., Kamenica, E., & Simonson, I. (2006). Gender differences in mate selection: Evidence from a speed dating experiment. Quarterly Journal of Economics, 121(2), 673-697.
- Iyengar, S. S., & Lepper, M. R. (2000). When choice is demotivating: Can one desire too much of a good thing? Journal of Personality and Social Psychology, 79, 995-1006.
- Iyengar, S. S., & Lepper, M. R. (1999). Rethinking the value of choice: A cultural perspective on intrinsic motivation. Journal of Personality and Social Psychology, 76, 349-366.
- Iyengar, S. S., Wells, R. E., & Schwartz, B. (2006). Doing better but feeling worse: Looking for the "best" job undermines satisfaction. Psychological Science, 17(2), 143-150.
- Mogilner, C., Rudnick, T., & Iyengar, S. S. (2008). The mere categorization effect: How the presence of categories increases choosers' perceptions of assortment variety and outcome satisfaction. Journal of Consumer Research, 35(2), 202-215.
- Pöhlman, C., Carranza, E., Hannover, B., & Iyengar, S. S. (2007). Repercussions of self-construal for self-relevant and other-relevant choice. Social Cognition, 25(2), 284-305.
- Sethi, S., & Seligman, M. E. P. (1993). Optimism and fundamentalism. Psychological Science, 4, 256-259.
- Wells, R. E., & Iyengar, S. S. (2005). Positive illusions of preference consistency: When remaining eluded by one's preferences yields greater subjective well-being and decision outcomes. Organizational Behavior and Human Decision Processes, 98(1), 66-87.
Other Publications:
Courses Taught:
- Advanced Seminar in Organizational Behavior and Theory
- Entrepreneurial Creativity
- Leadership Development
- Thinking Globally
Sheena Iyengar
Columbia Business School
Uris Hall, Room 714
3022 Broadway
New York, New York 10027
United States of America
- Phone: (212) 854-8308